Beats Electronics was founded by Dr. Dre, also known as Andre Young, and Universal Music’s Interscope Records Chairman Jimmy Iovine. Their products are famous in the hiphop scene and indorsed by some well known personalities like LeBron James.
The Taiwan based HTC will own 51% of the Beats Electronics. Starting this 4th quarter HTC will release smartphones integrated with Beats technology. There will be some dedicated music Android phone from HTC? Plus HTC will sell Beats Accessories for their products and other Smartphone brands.
Last month HTC also agreed to buy S3 Graphics for $300 million to secure some patents for stronger defense against Apple lawsuits.